{"product_id":"bola-exp-50c-dt-swiss-240s-50mm-carbon-wheelset","title":"Bola EXP 50C DT Swiss 240S 50mm Carbon Road Wheelset — Rim Brake, Tubeless, 25\/28mm, 1380g","description":"\u003cp\u003eClimb with confidence and hold a steady speed on long rides: the Bola EXP 50C with DT Swiss 240S hubs pairs a 50mm Toray carbon rim with a rim-brake, tubeless-ready design to deliver aerodynamic efficiency and a surprisingly light feel for endurance and all-around road use. At 1380g for the set and with rim widths of 25\/28mm, this wheelset is built to balance low weight, responsive acceleration, and stable handling in varied conditions.\u003c\/p\u003e\n\n\u003ch2\u003eBola EXP 50C DT Swiss 240S — Designed for endurance and all-around road performance\u003c\/h2\u003e\n\n\u003cp\u003eThe 50mm rim height provides an aerodynamic profile that reduces drag on sustained efforts while the Toray carbon construction keeps the structure stiff where you need power transfer and compliant enough for comfort on longer rides. Using established DT Swiss 240S hubs gives precise engagement and reliable rolling performance paired to a rim-brake interface for riders who prefer mechanical simplicity and proven stopping control. Tubeless-ready rims accept modern tires for lower pressures and improved puncture resistance without sacrificing ride quality.\u003c\/p\u003e\n\n\u003cp\u003eThe overall impression is a wheelset engineered to let you ride farther with less fatigue and accelerate crisply when the road demands it. Whether tackling rolling terrain, linking long climbs, or riding club routes, the combination of rim depth, material, and hub quality aims to deliver consistent behavior under sustained loads.\u003c\/p\u003e\n\n\u003ch3\u003eWhy it fits your routine\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eAerodynamic advantage:\u003c\/strong\u003e 50mm rim height reduces aerodynamic drag for sustained-speed riding and mixed-course events.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eBalanced weight:\u003c\/strong\u003e At 1380g per set, the wheels offer a lightweight platform that aids climbing and quick changes of pace without extreme fragility.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eToray carbon construction:\u003c\/strong\u003e High-quality carbon fiber provides a favorable stiffness-to-weight ratio for efficient power transfer and predictable handling.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eReliable hub platform:\u003c\/strong\u003e DT Swiss 240S hubs deliver smooth rolling, precise engagement, and widespread service support from a proven component series.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eRim-brake compatibility:\u003c\/strong\u003e Designed for rim-brake systems where traditional braking interface and simplicity are preferred.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eTubeless-ready rims:\u003c\/strong\u003e Accept tubeless setups to run lower pressures for comfort and reduced puncture risk while maintaining ride performance.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eOptimized rim widths:\u003c\/strong\u003e 25\/28mm internal\/external widths suit contemporary road tires for a stable tire profile and improved cornering behavior.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eAll-round versatility:\u003c\/strong\u003e Tuned for endurance rides, climbing efforts, and everyday road training with an emphasis on consistent, race-ready performance at a cost-effective level.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eTechnical highlights include Toray carbon construction, DT Swiss 240S hubset, 50mm rim depth, tubeless-ready rim bed, compatibility with rim-brake systems, 25\/28mm rim widths for modern tire profiles, and a total wheelset weight of 1380g. These features combine to create a dependable, performance-oriented wheelset suited to riders seeking aerodynamic benefit, lighter rotational mass, and the serviceability of a recognized hub standard.\u003c\/p\u003e","brand":"Carbon Fiber Sporting Goods","offers":[{"title":"17\/25 mm \/ Shimano HG \/ Black Bola","offer_id":48259681911038,"sku":null,"price":1111.0,"currency_code":"USD","in_stock":true},{"title":"17\/25 mm \/ Shimano HG \/ White Bola","offer_id":48259681943806,"sku":null,"price":1111.0,"currency_code":"USD","in_stock":true},{"title":"17\/25 mm \/ Shimano HG \/ Customized","offer_id":48259681976574,"sku":null,"price":1111.0,"currency_code":"USD","in_stock":true},{"title":"17\/25 mm \/ Sram XDR \/ Black Bola","offer_id":48259682009342,"sku":null,"price":1111.0,"currency_code":"USD","in_stock":true},{"title":"17\/25 mm \/ Sram XDR \/ White Bola","offer_id":48259682042110,"sku":null,"price":1111.0,"currency_code":"USD","in_stock":true},{"title":"17\/25 mm \/ Sram XDR \/ Customized","offer_id":48259682074878,"sku":null,"price":1111.0,"currency_code":"USD","in_stock":true},{"title":"17\/25 mm \/ Compy \/ Black Bola","offer_id":48259682107646,"sku":null,"price":1111.0,"currency_code":"USD","in_stock":true},{"title":"17\/25 mm \/ Compy \/ White Bola","offer_id":48259682140414,"sku":null,"price":1111.0,"currency_code":"USD","in_stock":true},{"title":"17\/25 mm \/ Compy \/ Customized","offer_id":48259682173182,"sku":null,"price":1111.0,"currency_code":"USD","in_stock":true},{"title":"21\/28 mm \/ Shimano HG \/ Black Bola","offer_id":48259682205950,"sku":null,"price":1111.0,"currency_code":"USD","in_stock":true},{"title":"21\/28 mm \/ Shimano HG \/ White Bola","offer_id":48259682238718,"sku":null,"price":1111.0,"currency_code":"USD","in_stock":true},{"title":"21\/28 mm \/ Shimano HG \/ Customized","offer_id":48259682271486,"sku":null,"price":1111.0,"currency_code":"USD","in_stock":true},{"title":"21\/28 mm \/ Sram XDR \/ Black Bola","offer_id":48259682304254,"sku":null,"price":1111.0,"currency_code":"USD","in_stock":true},{"title":"21\/28 mm \/ Sram XDR \/ White Bola","offer_id":48259682337022,"sku":null,"price":1111.0,"currency_code":"USD","in_stock":true},{"title":"21\/28 mm \/ Sram XDR \/ Customized","offer_id":48259682369790,"sku":null,"price":1111.0,"currency_code":"USD","in_stock":true},{"title":"21\/28 mm \/ Compy \/ Black Bola","offer_id":48259682402558,"sku":null,"price":1111.0,"currency_code":"USD","in_stock":true},{"title":"21\/28 mm \/ Compy \/ White Bola","offer_id":48259682435326,"sku":null,"price":1111.0,"currency_code":"USD","in_stock":true},{"title":"21\/28 mm \/ Compy \/ Customized","offer_id":48259682468094,"sku":null,"price":1111.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0634\/8492\/0062\/files\/dt240rimbrakewheelset_black_771edfd7-6ee0-4297-bad5-b7eadbae38d7.png?v=1780298494","url":"https:\/\/bolacarbon.com\/ar\/products\/bola-exp-50c-dt-swiss-240s-50mm-carbon-wheelset","provider":"Bola Carbon Wheelset ","version":"1.0","type":"link"}